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pebblestorm-unique-genius-sketch-smallOne of the keys to getting clear on your purpose and dream work is to be more selfish than you’ve ever been before – stop holding yourself back by playing small!  You can small in all kinds of ways, such as the amount of money you want to make, the freedom you can have, or in the impact you can make in the world.

I don’t mean be selfish in a negative or greedy way that harms from others.  I mean be selfish in a way that preserves and sustains you, so that you can live the way you want to…and thus have the energy and ideas to make a bigger difference to others.  Are you being unselfish, or are you actually self-sacrificing yourself and your dreams?

By living and working smaller than you deserve, you limit your ability to make a difference in the world and to others. It’s the same reason that airlines tell you to put the oxygen mask on first before you do it for a child.

The following coaching exercise is a favorite of mine, and only takes two or three minutes. Give it a shot, and please leave a comment below about what you think or learned!

The Unique Genius “Ego Indulgement Exercise

  • Get ready to be more selfish than you’ve ever been before…
  • If you had more money than you could ever spend…
  • And all the friends and love and houses and travel and stuff and family and ___ and ___ you ever wanted…
  • There is nothing you want or need that you don’t have…
  • Imagine spending a couple of years ‘on the beach’ just relaxing, until you then get bored and know it’s time to create something…
  • You don’t need to work but want to do something meaningful…
  • What do you do/create?

Ironically, it is the kind of work or business you create at that point in the end, when you don’t “need” anything or to work at all, that will create the possibility of you getting all the other goods (money, freedom, success, etc.) with ease.

Here’s why it works:

1) By first satisfying your ego‘s ‘needs and wants’, it lets your ego chill out while you get clear on what you authentically are meant to do.  When you feel needy and stressed (“I need more money, time…”), it blocks your creativity, intuition and self-awareness, and thus access to Unique Genius insights.

2) Being more selfish than you’ve ever been means taking care of yourself and inspiring yourself first, so that you can help even more people / make an even bigger difference. It means dream bigger.  How many non-profit workers do you know who are making a difference, but are totally drained in doing it?  Couldn’t they make a bigger difference if they found ways to truly take care of themselves at the same time?

Want More? Three More Unique Genius Questions…

  1. What are you already doing for free to help people? (Or what would you do for free?)
  2. If you could be successful at anything (beyond or in addition to your current career or being a parent), what would it be?
  3. What’d you want to be when you were 8, and why?

With question #3, the “why” is the interesting part…what is behind it?  My personal example: I wanted to be a pilot – not because I wanted to fly planes, but because of the freedom.  So it’s no coincidence that freedom is so important to me today and to PebbleStorm!  Another example: a common answer for people who wanted to be doctors is because they wanted to be able to help people.

You don’t have to be a pilot to have freedom within your work, or a doctor to help people in your work.

How can you bring in those childhood desires or passions into what you’re doing today?

P.S.: Coming Soon

A 21-Day Unique Genius Self-Study Program – keep an eye out!

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img_4838The first five days of this 15-Day 100% Fruits & Veggies Cleanse were surprisingly easy – mostly because I and my amazing girlfriend Jessica are committed to supporting each other with the shopping, cooking and eating. It takes a lot of time to buy make all this food on your own! After the first couple days of no hunger cravings at all, I started to get a little hungrier – perhaps my body was getting used to the food shift.

How I’m Feeling: My Skin & Energy & Stuff

My girlfriend says the skin on my face is much clearer.  My body feels good –  about the same as before I began.  My energy is consistently high through the day, though I have noticed a few times when I got tired or yawned, which might be because I’m eating fewer calories.

It is partially because I’m running low on sleep the past couple of weeks, as I’m trying to do too much every day (both fun stuff and work stuff…our “Learn How To Create & Launch A Business In A Weekend Fun Immersion” is this coming Friday & weekend).


I  worked out a couple of times (weights or yoga) in the first few days of the cleanse, and after a workout I would be starving. On the fifth day, after a weights workout, I cheated a bit and made my chocolate protein smoothie, which is pretty close to the cleanse diet (cacoa, flaxseed, banana, chia seeds, water, rice protein powder).

During the cleanse, I’ll continue to exercise, but will take it easier in each workout.  I’ll wait to push myself until at least after the 100% juice portion is done.

100% Juice For Five Days

Day 6 is the first day that is 100% juice, and we stick to this all week, Monday-Friday.  Here’s an example day:

  • Morning: Green Lemonade: Kale, Cucumber, Celery, Green Apple, Lemon, Ginger
  • Mid morning: Celery Cucumber Parsley Apple
  • Early Afternoon: Carrot Romaine Hearts/OR Spinach (and Apple, when needed)
  • Mid Afternoon: Coconut Water, fresh if possible
  • Evening: Green Lemonade: Kale, Cucumber, Celery, Green Apple, Lemon, Ginger

On the first day, I’m surprised I’m not hungry or getting hunger cravings.  I’m not sure if this is because of the juicing itself, or because of the shift from eating to juicing, and in a few days my body / hunger will go back to what it was.

Juicing this much takes a LOT of time. Luckily, Jessica had a fancy-shmancy juicer already. We need about a gallon of juice per day per person – so for two people, if we did all the juicing ourselves, would be two gallons of juice per day. That would be hours of work in shopping, prep and juicing.  We just don’t have the time to do it all at home, so we’re buying about half of it fresh from the local Santa Monica co-op juice bar.

PebbleStorm “Learn How To Create & Launch A Business In A Weekend” Fun Immersion

I’m preparing this week for our upcoming PebbleStorm “Learn How To Create & Launch A Business In A Weekend” event, starting Friday (Jan 15). It’s actually two events: the first day is an open “learn how to do it”, and then for a smaller group of people, we’ll actually hold their hands in creating and launching businesses that weekend.  We still have a few open spots for the first day; the full 3-day event is sold out.

It’ll be interesting to see how the juicing affects, or doesn’t, my energy with the added work and mental load. Is this the optimal time to switch diet?  No, but when is anything ever the ‘perfect’ time?

[UPDATED] Some Questions & Answers

Q: What juicer do you use?

For this cleanse, we are using the Omega 8006.  I know nothing about juicers; it’s my girlfriend’s.  If I bought a new one for myself, I’ve heard Green Star is hard to beat.

If you’re going to buy either a blender or a juicer, I’d get a blender like a Vita-Mix or Blendtec.  I own a Vita-Mix TurboBlend 4500 (now they sell a VitaMix 5200), which I use to make my regular daily morning green smoothie (see point #10 on “My 10-Step Personal Success Routine“).  Juicing is much more labor intensive (in prep and cleanup) then just blending, so juicers often sit unused on the shelf.  I use my Vita-Mix every day.

Q: Where do you purchase your produce?

From the local, convenient grocery stores: Santa Monica Co-op, Whole Foods, and Albertsons.  We would/will purchase from farmers markets, but the timing hasn’t worked out yet.  We have been buying big batches of food at one time, and running into one big store is more convenient for long lists.

Q: Do you ever use  frozen fruit?

We aren’t using now during the current 15-day fruit and veggie cleanse, though I wouldn’t be opposed to it. I do use it frequently in my daily morning green smoothie (point #10 on “My 10-Step Personal Success Routine“).

Your Advice, Suggestions, Results, Questions?

Please leave a comment below on the post!

Coaching, Health & Making Money

Sustainable health is essential to your success and enjoyment.  While my business coaching focuses mostly on combining your passions with work to make money in ways that are meaningful to you, health always becomes a part of the conversation. You can get on my schedule for a no-cost trial coaching session at

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I just started a 15-day 100% fruit and vegetables cleanse with a group of friends. It’s not a pure juice cleanse – we eat the veggies ‘n’ froots as food for 10 out of the 15 days, and only five days in the middle of the program are all juice.

Why do it? Really, it’s just because they asked me to and it sounded interesting! I’ve often been a “eap and the net will appear” person, jumping into things because they sounded interesting before I fully understood what was required (like the Ironman and the 28-day surival course…)

I’ve always wanted to try something like this program, so when my friend emailed me about it I thought “Why not?” (Prior post: “The Power Of Why Not”)  How often do you avoid trying something adventurous – in work, love or eating – just because it’s different, unknown or outside your comfort zone?

Get The Junk Outta The Trunk!

I’ll use this program to clean up some junky eating habits of mine. Mainly, letting go of sugar and dairy (I love hot chocolate).

Why do I want to stop eating (almost all) dairy, as much as I love it? I’m not allergic to dairy, according to an allergy blood test, but when I have dairy I often get a bit of a runny nose – so something in my system reacts against it. But it tastes sooo good 🙂

The Big Difference I Felt On The First Day

Healthwise, I’ve been feeling really good the past couple of weeks. I’m also mostly vegetarian already, so it’s not a huge shift for me to spend 15 days just eating fruits and veggies.  I wasn’t expecting to feel any differences quickly.

However, I noticed one big difference today, this first day of the program: I wasn’t hungry between meals, and I didn’t have any sugar/junk food cravings at all.

We’ll see if this program keeps the hunger and junk food cravings away even as my body adapts to the regimen.

I’m Already Pretty Clean – No Alcohol, Coffee or Caffeine

I haven’t always been a healthy eater. But ever since my teens, I keep getting a littler better with my eating habits every year, and over the years it’s added up.

I had one single dramatic shift in my eating habits, which happened in late 2007. After working with an ayurvedic nutritionist, I learned that I am allergic to wheat gluten and soy. I also learned that while I’m not allergic to alcohol, coffee or caffeine, I should give them up because they aren’t good for my body type, my system. I immediately gave them up and felt MUCH better afterwards!

Alcohol was really easy to give up. Coffee has the been hardest to stay away from – I love it! But, it’s highly acidic. I never appreciated how hard it was on my body until I stopped drinking it and then went back and had it again. If I have some now, my whole body feels crappy and I’ll often get a light skin rash on my face.

Interestingly, after I gave up drinking I started to notice how omnipresent alcohol is in our lives, how many people depend on it in small and large ways in relationships, work, having fun and coping. You don’t notice it much because it’s so embedded into our culture.

The eating vices I still have had: excessive sugar, chocolate and dairy.

Why No Caffeine?

With diet (as with everything in life), there are no one-size-fits-all answers. Alcohol, wheat, soy, etc. don’t work for me and don’t work for many of you, but for some of you it might be an excellent and valuable part of your diet.

Why no caffeine? I’m an inherently energetic person, so stimulants like caffeine unbalance me, make me anxious, and I just don’t feel good.

When I used to drink coffee every day in the morning, I needed it to wake up (or feel like I was waking up). Coffee and caffeine became a crutch.

After I stopped drinking it, I stopped feeling like I needed it in the morning to wake up. My energy actually felt more even throughout the whole day, rather than spiky.

Are caffeine or coffee a crutch for you, or do they really enhance your performance? Do they make you feel better or worse? The only way to find out if it’s something that is good for you, or isn’t, is by experimenting. Try going without it for two weeks (or change what you drink or how much), and journal about the changes in your energy and how you feel.

Why Diets And Magic Business Solutions Don’t Work

Eating and health is a perfect analogy to business – there is no magic bullet or diet, and the only way to learn what works for you is to try different things and practice self-awareness. It doesn’t matter if a diet or business worked for your best friend – that’s them, not you. You have to figure out your system for yourself. You have to learn discernment and how to determine what works for you.

It’s worthwhile to try someone’s diet or business system, but don’t blindly follow it (even PebbleStorm’s upcoming “Learn, Build & Launch A Business In 3 Days Fun Immersion” in Los Angeles). Realize that you’ll need to tweak, customize and tailor anything to your own personality.

Should You Go Vegetarian, Vegan, Give Up Alchohol, or…?

Sure, go ahead and try something, such as giving up coffee, because someone you respect has done it.  But don’t blindly stick to it – pay attention to if it actually works for you or it doesn’t.  Only through your own personal experimentation and observation will you learn what works for you. This is true both in health and in business. This is why the second step of PebbleStorm is “Play”, which has two meanings: 1) to literally play and have fun and 2) to experiment.

The Power Of Community / If You Can Only Do One Thing…

Doing most anything is easier and more fun with other like-minded people. I know this cleanse will be much easier as part of a supportive group!

Likewise, designing, starting and evolving a business is much more enjoyable – and easier – with the support of others. That is the essence of PebbleStorm – a community of people having fun helping each other succeed.

Are the people around you supporting or draining you?  The best thing you can do for yourself is to stop spending time around energy vampires and dream killers, and spend as much time around people who accept, support and inspire you.

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