Pebblestorm

Do you find yourself wanting the perfect answer BEFORE you make a decision or commitment?

Casey Berman is a friend in San Francisco and one of the first folks to go through my Unique Genius Process.  He’s a mergers and acquisitions advisor “by day”, and joined the Unique Genius program last year to get help in starting a business that he could enjoy and that would give him more financial & time independence (especially since he’s married with children and has limited time).   When Casey began the process, he even already had a fledgling business with his wife he was ready to work on: “KidFriendlySF.com: Local Spots That Cater To Tots”.

But as Casey started to explore what he could be really passionate and purposeful about, a whole new & surprising Unique Genius business popped out of him! (Which I see happens all the time.)

See, Casey went to law school, then graduated & realized along the way that practicing law just wasn’t for him. It could pay the bills, but it wasn’t fulfilling and he just didn’t want to do it.  (Though giving up those sunk costs of time and money invested in school was tough…)

When he was going through the Unique Genius Process, one day it hit him from outta nowhere: “Leave Law Behind” would help lawyers take their lives back… as he had done with his own.

And he could design Leave Law Behind to work the way he wanted, in alignment with his life, values & how he wanted to make money.

Within a few weeks, Casey not only started the business, but had made his first $2000.

(I’m twisting Casey’s arm to include, as an extra gift in the Unique Genius Superhero Program, the exact steps he used to do this, including emails used and the casual & fun event he held).

The same surprising thing happened to me. If you had asked me about three years ago (before July 2007) what I’d be doing with my life, I would never have guessed that I’d be helping people make money through enjoyment. NEVER NEVER NEVER! I would have still thought I was going to start another software company!

This process consistently creates surprising results; but results or business ideas that are obvious in hindsight.

TWO LESSONS…

1) Clarity, confidence & results come AFTER you make a commitment.

Before we knew knew how it was going to happen, Casey and I (and every other Unique Genius client…) committed to starting a business that aligned with our life values and would lead to sustainable financial independence, and THEN the clarity, confidence & results came.

Whether it’s in business, health or relationships…results follow commitment.

2) Some big surprises can be in store for you.

You may not want what you think you want! Stay open to the idea that there could be something totally surprising and awesome to you beyond what you think you’re going to do.

Thanks for listening, I hope you learned something of value from this 🙂

Aaron